How long will links remain the benchmark for successful website promotion?
How long will links remain the benchmark for successful website promotion?
Since the advent of search engines, link building has been one of the most reliable strategies for promoting websites on the Internet. Its essence has changed greatly over the years, however, the need for it has not disappeared. Without links from external resources, your domain will not be as successful as possible.
Every year, Google releases dozens of updates for its search, and some of them completely overestimate concepts such as relevance and credibility. The company assures us that it is not going to slow down, and promises to release more significant updates in the future. Is there a possibility that one day the link-building strategy will become obsolete? If so, what can come to replace it?
How Page Rank works
In order to understand why links play an important role in SEO, you need to understand the principle of PageRank.
PageRank is the most important algorithm that determines the credibility of a site. He went through a lot of transformations, however, his basic concept remained the same: Google measures the relevance of a particular page (its correspondence to a particular query) and calculates the subjective authority of the domain. The latter is based on the number and quality of external links pointing to a page or site.
For example, compare sites A and B. Resource A has 50 links from quality sources, and B – 30 URLs from sites of varying degrees of authority. As a result, resource A will receive higher ranking positions and become more visible in the search, since all those 50 external references to it played the role of “votes” for its credibility.
Of course, I speak figuratively, but this is a fairly simple explanation of the basic principle of PageRank.
Why with the advent of Penguin has not disappeared link-building
In 2012, Google released a major update for its algorithm Penguin, which had the potential to exclude link building from the list of effective tactics of advancement on the Internet. The purpose of the filter was to cap out the “bad” links that were generated purely to improve the ranking of the site, and to encourage quality URLs. Over time, the work of Penguin has become more complicated and the requirements for links have become tougher, but, nevertheless, the link-building has not disappeared anywhere.
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See Also: SEO Services Companies In Hyderabad
Why? The fact is that SEO-optimizers changed their tactics along with algorithm updates and began to focus on quality, rather than on the number of external URLs. They began to invest much more time and labor in the reference database, began to build relationships with reputable publishers and create really useful content. Links to such resources not only no longer fall into the category of “spam”, but also carry a great value. Thus, URLs remain one of the most significant factors in a successful SEO strategy, only now is their quality, not quantity, at the forefront.
Potential threats
If Penguin could not “kill” the link building, then what can? The existence of this SEO-tactics is threatened by several Internet phenomena from completely different spheres:
IoT and voice search. The first cause of the disappearance of link-building can be the so-called “Internet of things” (Internet of Things) and voice search. Home consoles such as Google Home are gradually turning our notions about working with the Internet and applications. Users are increasingly relying on voice calls and expecting the fastest possible answers to their questions. All this can lead to the fact that the search for traditional websites can go to naught, and the leading role in the ranking process will begin to play not the authority of the domain, but its relevance, as the user will need the search engine to independently choose for him the most accurate result search.
Applications. It is possible that in the future, applications will replace traditional versions of websites for us. Google and other search engines have already begun to implement in their services various functions for applications, as their developers understand that people are much easier to work with such an interface. Development in this area can lead to a decrease in the importance of both websites and links to them.
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See Also: SEO Services Companies In Hyderabad
Feedback and evaluation. Search engines (including those that function within application stores) tend to more often equip the pages of the issue with the ability to leave feedback and display ratings. When ranking, they pay great attention to quality reviews of the product, service or site, as they indicate a certain level of user involvement. In the end, reviews, ratings and other feedback can displace links by their importance.
New technologies. Finally, do not forget that technological progress does not stand still. Search engines are constantly evolving, and the link-building can be replaced by new functions and opportunities, which we do not even suspect.
Gradual changes
Do not panic: let each of the above technologies have the ability to displace the link-building, this will not happen in the near future. Yes, the scope of SEO is changing at an enviable rate, but even the weakest innovation requires a lot of time to get accustomed to users. If tomorrow we were told that link building no longer plays any role in search engine optimization, the work of the world-famous Google would have risen tight. Most likely, large-scale changes will occur within five or even ten years.
Conclusion
Currently we are seeing the heyday of link building as SEO-tactics. In all studies and rankings, links are ironically ranked among the top three factors in successful ranking, and the benefits they bring to sites are not limited to leading positions in extradition.
Smart House technologies and applications have not made any search revolution – they just brought new elements into the sphere of SEO, which at that time was formed to the point of accepting and adapting them. Therefore, in many years, when the significance of links will fall, we will be ready for everything that will come to replace them.
How many external links are required for the first results in SEO website promotion?
How many external links are required for the first results in SEO website promotion?
When you begin to optimize your site in terms of SEO, you will want to see the first results of your work as soon as possible. You will want to promote your brand at the very beginning of its path or, conversely, correct mistakes of the past when you neglected the promotion on the Internet. At the same time, you already know that links are the most effective tool for increasing the credibility of your domain and improving the ranking of your site on relevant queries. Even though you were originally prepared for the fact that link building is a long-term tactic, you will want to know how many external URLs you will need to get to make things go uphill. Let’s find out.
Most Important Links Settings
First of all, you need to understand that not all links are equally valuable to you. They are small indicators of your status on the web and can help you in your work depending on a number of factors: your source, placement and relevance.
When evaluating the effectiveness of links, the following parameters are most often considered:
● Influence of the source . The most important parameter of the link is the authority of the domain (or – to a lesser extent – the authority of the page) that refers to you. The more respected sites publish information about your domain, the sooner you will become a verified source of information for Google. In order to assess your level of authority, you can use the Moz Open Site Explorer tool. In most cases, the higher the digit as a result of the operation of this tool, the greater the effect the selected link will have. Always seek publications on more respected resources than yours.
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See Also: SEO Companies In Hyderabad
See Also: SEO Services Companies In Hyderabad
● Variety of sources . After publishing the URL on this or that site, the effectiveness of each subsequent link from the same domain will decrease. From the point of view of SEO, it is much more profitable to promote the same link on three different domains than to publish three URLs on the same resource, even if it is very authoritative. A variety of sources also plays a leading role in the formation of the value of a link.
● Landing page . Links to your site will increase the status of not only your domain, but also individual pages to which they will point. If you promote one page with high-quality content, it will start to rank higher in the ranking faster than if you were distributing several materials at once. In general, SEO is valued for diversity, but it is in this situation that you can benefit from focusing on one thing.
● Links between keywords . Anchor text of your external links no longer plays such a role in SEO, as before. However, it is important that there is a link between your anchor text and the content on third-party sources that link to you. Everything that you do and everyone you work with should have similar goals. Thus, the relevance of the pages of your site is formed.
● Time . Do not forget that getting an external URL to your site does not lead to an instant increase in its authority. Google needs time to index and evaluate your link, and it may take several weeks or more before the first results are received.
Other important parameters
In addition to all of the above, you should pay attention to other important parameters of the valuable link:
● Other elements of your site . Links are very powerful, but not the only tool for website promotion in search engines. Such elements as site structure, as well as the quality and relevance of your content, can significantly affect the course of your SEO campaign.
● Current status in the search engine and position in the ranking . If you just started to optimize and promote your site, the first results of your work will become visible very soon: having acquired a new external URL, your position in the ranking will immediately increase. However, if you are already an authoritative site, then such a small step will not be enough. You will need a lot of effort to get around competitors and take the first position on the search results pages with the help of external links.
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See Also: SEO Services Companies In Hyderabad
● Additional links . When information about your domain is published by another resource, you have a great chance not only to attract a new audience, but also to get a few more external URLs. It often happens that the site hosts some material, and they are shared by other publishers. If your content is interesting enough and quality, you will not be limited to one third-party publication at a time.
● Competition . Do not underestimate the factor of competition for the keywords that you are going to target. If you want to achieve the first position on the popular “key”, you will have to get hundreds, or even thousands of external URLs for these purposes. Therefore, do not neglect work with less competitive, but more relevant keywords for your business – you can be at the top of the search results pages much faster and more securely settle there.
In general, it is impossible to calculate the exact number of external links that lead to the first results in SEO, because they are not the only factor in successful ranking. Everything will depend on how much time and effort you put into the link building. By tracking the quality, diversity and sources of your external URLs, you will be able to achieve the desired leadership faster, at least within a few weeks. Do not bet on the number of links, but on their quality, and then the success will not keep you waiting.
Promotion of sites in mobile delivery: what will the launch of Google’s mobile index lead to?
Promotion of sites in mobile delivery: what will the launch of Google’s mobile index lead to?
Google’s Mobile Algorithm, launched in 2015, has set new standards for optimizing mobile sites. Now Google is working on updating it, claiming that it will change our understanding of mobile resources. However, does the new version of the algorithm have a chance to eclipse the so-called Mobilegeddon?
Briefly about mobile indexing
In November 2016, the team of the largest search engine told about its ideas in the field of indexing mobile sites.
The first-order mobile index appeared to ensure that the Google system could match all modern search trends. Currently, users are much more likely to search and browse something from their smartphones and tablets than from a PC, so the company needs to constantly move forward. It’s worth noting that even after launching its large mobile algorithm, Google first looked at PC versions of sites when ranking. After the release of the update, on which the company is currently working, the search engine will primarily index the mobile version, and consider the traditional form of the resource and its applications only as an add-on.
At first glance, this may not seem very important, but if the mobile version of your site does not contain content that is contained on its PC version, users of smartphones and tablets run the risk of not seeing it at all.
Google is testing this update for six months, but why does it not appear in the light? In March this year, company spokesman Gary Illis said that Google would like to release a new version of the algorithm this year, however, the team did not set itself any specific deadlines.
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See Also: SEO Services Companies In Hyderabad
New facts
Fortunately, Google does not allow us to be bored waiting for updates and constantly throw up new information for reflection. For example, in his recent video chat in Hangouts, the developers of the company told a lot about mobile indexing:
● When the new indexing method takes effect, the first ones in it will be those sites that are ready for it. It is worth noting that earlier Google introduced new algorithms unexpectedly, in a quiet manner and applied them to all sites without exception. Here, the company decided to slow down and make its work gradually. The update will first touch those resources that have a high-quality mobile version, rather than those that need to make many changes to their structure. Thus, if you are not yet ready, then you will have time to catch up.
● Sites indexed in a new way will not receive any notification about this. The company said that it plans to make the transition as inconspicuous as possible.
● One of the biggest problems with the transition to a new indexation was the work with pictures. In order for images on your site to be displayed in the corresponding section of mobile search, you need to embed them in the mobile version of your resource and accompany them with alt-text, which will clearly describe their content. Without this important step, all the optimization measures you carried out earlier may be meaningless.
● Site versions that are unequal in content greatly affect the ranking of the entire domain as a whole. If the versions of your resource differ from each other in terms of content (and especially if there are fewer on mobile), the ranking of the PC version of your site may fall.
● There is nothing worse than a bad mobile site. As Google says, it’s better not to create a mobile version of the site at all, than to promote unfinished or substandard. Infinite errors and non-opening pages can hurt you much more than the absence of a mobile site.
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See Also: SEO Companies In Hyderabad
See Also: SEO Services Companies In Hyderabad
Preparing for the consequences
What will the algorithm update? Will it be the next Mobilegeddon?
Even if it does, then, I want to tell you honestly, Mobile Geddon was greatly exaggerated and overrated. That version of the mobile algorithm affected a minority of sites that were not completely optimized for smartphones and tablets – and it can not be said that their positions in the issuance have radically changed. I recommend you not to succumb to the panic that is ripening in the SEO community, but to read all the tips and instructions from Google to prepare for the changes. I assure you, in this case, the transition to a new type of indexing will pass for you unnoticed.
Observe the order on different versions of their sites, make sure that they are quickly loaded and worked well on all pages. If the mobile and PC versions of your resource are equal in content – this is very good, and you do not need any action. First, Google will index your mobile site, and then go to its full version.
Also make sure that you have added a mobile version of your resource to Google Search Console, do everything possible to ensure that both versions do not differ from each other in content, intelligently optimize images on its pages and include structured data in them to get your content into selected snippets.
For Google, switching to a new kind of indexing is a big step, but do not overestimate it. Completely prepare for the changes, and then they will pass for you as smoothly as possible.
Seo Services Hyderabad
Best SEO Company in hyderabad
If you search Google for the phrase ‘What is Search Engine Optimization? There are around 300 million search results. You could go and ask hundred internet marketing experts and they all will give you different answers. But if u want your Company to be on Page 1 of google for a specific keyword then contact us we are one of the Top SEO Company in Hyderabad Our very simple answer to the question, what is SEO? Is as follows
The marketing approach we do to get your website positioned (listed) top up on the Search Engines. If your website is on the higher on the search engines it is more likely that you will get people to visit your website, looking for your product and services.
Why is search engine optimization so important?
Think of this like this way, suppose you are wearing a white T-shirt and standing in crowd where thousand of people are wearing same T-shirt like you are wearing and if your friend is looking for you, will he able to find you? Nah! In a crowd that size, everyone blends together. Now suppose there is system which can separates group of people on the basis of the color of their T-shirts it would be lot easier look for the person who is wearing white because this time you only have to look on the particular group of people into the ground.
To make the process easier you can further narrow down the group of people to search by adding additional differentiators until you have a small group that a search query can be executed and the desired person can be easily found.
Your website is much like that one person who is wearing a white T-shirt in the huge crowd, in the wider spectrum your website is nearly invisible to most of the traffic who are looking for your product or service, and in order to stand out form the crowd certain elements must be worked out, and this is the reason why you need engine optimization.
It is always easy to get you site indexed by the search engines, but it is of no use if your site is raking within the first few thousands results, if you want your business to be noticed it is always important to rank higher in the search engine results. According to the research most people don’t bother to look beyond the third page of results, even if these sites get little traffic the fact, it’s the sites that fall on the first page of results that get the most traffic, and traffic is translated into revenue, which is the ultimate goal of search engine optimization.
In order to gain top rankings in the search engines, it is important that your site is easily recognizable by the most search engines crawlers. It becomes necessary that your site must satisfy a set of parameters that not only gets the site indexed, but can also get it ranked above most (if not all) of the other sites that fall into that category or topic.
Is SEO the answer to your prayers?
Yes, you want highly qualified visitors to your website, and when you get your SEO right that will happen, but it also matters what you do with your visitors once they arrive at your site.
Here is something to think about: You can have the most beautifully crafted and designed website in the world but if no one can find it, what is the point? When you combine the two elements (Design and SEO) into your website it can have a serious impact on the amount of new enquiries you receive, and at the end of the day, the main reason for having a business website is to earn profits. All that said, if you have no traffic to your website you have no potential customers to sell to, SEO will help you get more traffic.
Why choose us?
C4i Technologies Inc is the best Seo Services Hyderabad Company provides unparalleled and custom-made SEO services to meet all the unique requirements of the clients. We handle all different kinds of websites, industries, markets in India, no matter how big or complex the project. We are the only Seo Company in India that offers marketing services focused specifically on driving qualified traffic to your website and then converting them into customers. Below are some of the reasons why you should consider us.We can help you reach your Internet marketing goals this year and for many years to come so call us today at USA 786-477-7966 India 91-8297394040
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- On Page Optimization
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Why you need to filter SEO recommendations for website promotion
Why you need to filter SEO recommendations for website promotion
The scope of SEO is difficult to call dark – in addition to the generous recommendations from Google, which the company publishes in its blogs, we are here and there stumble on expert advice on website promotion. At one time, I studied hundreds of strategies to improve the ranking and read more news about the latest updates to have the maximum amount of information about changes in algorithms and new technologies.
As a rule, all the recommendations that we read on authoritative sources and blogs from niche professionals can be called good, because they are concrete and supported by facts. However, my advice to you: if you are a private optimizer and want to succeed in SEO, do not get carried away by the advice of experts and, especially, amateurs.
Stop. Why?
I understand that I can seem hypocritical to you. After all, I just told you not to get carried away with advice, while my job is to give you these very recommendations. Moreover, this article is a recommendation! Therefore, I want to immediately warn you that I do not encourage you to stop listening to experts from this industry and do everything your own way. Rather, I want you to always:
1. Check the facts several times. If you see that the author is claiming some thing (especially if it causes you doubts), do not follow the thought “He / she knows what he’s talking about.” Look for similar statements in other sources, analyze the arguments of other experts and draw your conclusions.
2. Do not blindly follow all tactics. You should always understand what you are doing and why, before you try any tactics. And remember the consequences.
3. We tried something new. Devote part of your time to experimenting with your own strategies. Of course, this way is full of risks, but do not forget that any experiments bring us the most valuable – experience.
Now I will explain why all this should be done.
SEO promotion does not have a single algorithm
Firstly, there is no strategy in SEO that would fit everyone at once. What works in one area of business can be completely useless in another. For example:
● Traditional and local search engine optimization work on different algorithms. The success of local SEO depends on a certain set of tactics and strategies that do not suit you, if you want, figuratively speaking, to conquer the whole world, and not a separate city.
● Competition can either become the basis of your strategy, or destroy it. If someone influential publishes information that the home page of his site has risen three positions in the issuance of a certain keyword after he released one video every week, this does not mean that you will get the same. One of the reasons is competition in your niche: if it is too much, then you will not go far ahead, and if it is not enough, you may not even have to try so hard to overtake the opponent. Think about how you can stand out!
● There are thousands of factors (and their combinations) that affect the ranking. SEO is a very complex and confusing phenomenon. Even though we know a lot about the basic ranking signals, it will always be difficult for us to understand what exactly affects our specific situation. Everyone has his own path.
People unintentionally disseminate false information
Due to the fact that the industry is developing at a frenzied pace, no one is surprised that information about SEO very quickly becomes irrelevant. Many publishers and professionals involved in the promotion of sites, thirst to be the first in the publication of sensational news, not always delving into them to the end.
As a result, it turns out that on the resources of various kinds there is unconfirmed information with loud headlines, which misleads readers. It spreads very quickly, and many people remember it.
People deliberately disseminate false information
However, in addition to freshly-billed SEO professionals who like to stay ahead of events and do not quite understand what is being said, the Internet is filled with experts who are deliberately spreading false data. I often meet with them on forums and in little-known blogs.
As a rule, such people offer cheap promotion services and use black SEO tactics, telling their client that they can get thousands of high-quality links with perfect anchor text for a day – all for $ 100. Beginners in the industry are committed to this and agree to cooperate, not knowing that it is for such tactics that websites receive fines from Google.
Of course, this is just one example of fraud in the field of search engine optimization, but, believe me, there are a lot of such characters on the web. To a person who has just launched his business, it can be difficult to navigate the prices and, let’s say, feel the people with whom he is going to work. It is these newcomers that become the main target for charlatans.
The best way to learn something new is to experiment
According to a study conducted by young scientists at the University of Chicago, it is much easier for a person to remember some order of actions if he does it, rather than just reading about them. You can surf the SEO sites every day, but until you launch your campaign, do SEO analysis, create content and do not evaluate and analyze your site, all this will remain in theory.
There is no mysticism and magic in this. Agree, we are better at what we do most often. Accordingly, if you really immerse yourself in the sphere of SEO, then you will learn how to intuitively feel what you need to do for success, you can easily solve some problems and accumulate an invaluable experience. It is possible that over time you will develop your own tactics that will lead you to success, and the existence of which no expert in the industry suspected.
Conclusion
In general, I can tell you that reading SEO recommendations is useful. This will help you learn a lot about this area, become more versatile, and inspire you to new thoughts and actions. However, do not rely solely on other people’s advice and take them at face value.
If you want to achieve the best results, then you should listen, not listen, always check the facts for reliability, independently analyze the information received and experiment. About torture is your most powerful weapon.
social media optimization
Social Media Optimization A Popular New Trend that Breaks from Search Engine Optimization
Social media optimization (SMO) is similar to search engine media optimization. The goal of SMO is to drive huge amounts of people to a specific website. Social media optimization can also be used to determine whether or not a startup website will be successful or whether it will fall flat with the consumers. SMO uses new to encourage traffic to a website. SMO was a name created by Rohit Bharagava, the vice president of Interactive marketing.
SMO is online tools and platforms that can be used to share opinions, insights, and perspectives. It cant take many forms such as text, images, audio, and video. Popular forms of social media optimization are currently blogs, pod casts, message boards, vlogs, and wikis. SMO is anything that builds a community where people can rendezvous. Social media optimization normally includes websites that can be used as a platform to send out a marketing message.
Social Media Optimization Services
Social media optimization is not something that can be forced. It is considered a type of pull marketing; it only works if people are drawn to it. Search engine optimization has clear goals. Webmasters who use search engine optimization want to have a website that ranks well with the search engines.
The goals of webmasters who are trying to use social media optimization are; an increase in linkabilty, easy book marking, mash-up, inbound links, and helping content travel.
The rules webmasters who are using social media optimization need to live by are, rewarding valuable (helpful) users, and they need to make sure they are a user resource.
Webmasters who are using a SMO technique should make sure they participate with their users. You need to be a part of the blogs and the message boards.
Webmasters that are employing a social media optimization technique must know their target audience. Moreover, if you buy likes make sure they are from real people for there are a lot of swindlers on the internet these days. You need to know what appeals to that particular group of people. It is important to remember that not everybody will love you.
Make sure you have created content. One of the words typically associated with social media optimization is mashup. The origins of the word, mashup, gets it start in the pop music world. Mashup is a website of application that works to combine content from more then one source into an integrated experience. A mashup is sometimes created as a way to gather feedback on an existing project or body of work. Most companies use a third party via public interface. Google, Amazon, Yahoos! APIs, eBay, AOL, and Windows Live are some of the companies currently experimenting with mashups.
Despite the fact that social media optimization is a relatively new concept, some people believe that social media optimization will be one of the top seven marketing trends of 20007 along with; sharing corporate personalities, widget marketing, auto tagging, human filtered searches, content casting, and online identity shifting.
SMO is something that encourages a fun social environment.
Is it worth it to prepare for a revolution in SEO promotion of sites?
Is it worth it to prepare for a revolution in SEO promotion of sites?
Over the past decades, website promotion has become the main tool for promotion of business for marketers around the world. Considering the fact that more than 3.5 billion requests are received daily in the search engines, the potential of each site in this sphere is unlimited. In our time, only a few years of experience in the SEO industry is enough to fully master its basics.
If we are talking about the basics of promoting on the Internet, then it should be mentioned that they have not changed for several years, except that recently the main emphasis in SEO has been made on optimization for mobile devices.
Of course, we witnessed major updates of the algorithms, but the main principles of the region’s functioning remained the same as in 2012. Nevertheless, everyone knows that the world of search and technology has always been characterized by unpredictable leaps and transitions to a new level – so should we prepare for a revolution in SEO?
SEO-promotion as it is
Google is not the only search engine that marketers are targeting, but its popularity and the ability to generate trends in SEO can not be disputed. Since its launch in 1997, this search engine has experienced many transformations in terms of algorithms, assessing the quality of links and determining the reliability of content on the page.
The essence of the mechanisms of promotion on the Internet has remained the same: in order to promote your resource, you need to create high-quality content, optimize key phrases in context, headlines and descriptions of the pages of your site, and gain a good reference base. For the most part, Google left this formula of success untouched, except for some small aspects (take at least the notorious ‘mobilegeddon’ and the Panda algorithm).
SEO promotion today
Nowadays the sphere of search optimization is simple and stable as never before. For a long time there has been no such update that would put the entire SEO community to the ears, and most of the new versions of the known search filters (I’m talking about Panda and Penguin) were introduced into the main Google algorithm. They work in real time and constantly update information coming into the search engine. The latest versions of some algorithms – such as RankBrain – can even be updated independently. All this says one thing: Google has plans for the future.
Is there a probability of a coup?
I know only a few areas in SEO that have the potential for dramatic changes and serious impact on the work of search engines:
Websites . Firstly, we can witness the way websites sink into oblivion – at least in the form in which we use them now. Working with mobile devices, people are increasingly using applications than browsers. If this trend continues to develop and will reach an extreme point – the abolition of websites – this will lead to radical changes in search algorithms.
Native devices and systems “Smart House” . If a few years ago only smart people knew about smartphone wrist watches and “Smart House” systems, now more and more people are introducing them into their lives. “Smart houses” unite all of our equipment into one network, and the device provides us with access to an unprecedented amount of information at any time and in any place. Search engines will need to evolve in order to keep up with the times and preferences of users.
AR and VR . Devices of virtual (VR) and Augmented (AR) reality will greatly change our perception of the world and interaction with it, as well as, perhaps, our ways of working with the Internet.
Personal digital assistants . Already today, voice control and digital assistants like Siri greatly influence the targeting and optimization of keywords. If they continue to improve in terms of functionality, then in the future we should expect the emergence of new search algorithms.
What will SEO-revolution promote sites
If a revolution in SEO promotion does happen, what will it be like? It is difficult to say, especially given the number of areas that determine it. I know one thing: it will not happen in one day. Companies that manage the largest search engines are aware of the fact that billions of users work with the same Google every day, so any drastic changes can disrupt all world communications and alienate users from themselves. Most likely, we will slowly go to this coup and watch the rollout of new functions in a dosed and for several years.
Who knows – suddenly the revolution will not generate Google, but some other company, a new device, program or algorithm? Even if so, all the changes will still take a very long time to take effect. Agree, because there are still computers running on Windows 98, although in the yard in 2017.
Is there a coup?
Nevertheless, I believe that the chances that we will see the emergence of new rules of the game in the field of SEO are very small – at least in the next five years. Marketers and buyers will use the search in the form in which they are accustomed, and changes in it will occur almost imperceptibly.
However, we are unable to foresee the future, so I recommend that you take a look at Home Service Direct and constantly monitor the development of technology and always be prepared for sharp turns in this industry.